eComm News Round-Up | The 2022 eCommerce trends you need to know
Dive into 2022 trends, Instagram Story and Google Ads, and the rapid growth of Buy Now, Pay Later…
Podcast of the week
Don’t panic about the changes to Google! You can actually get excited by the…
Learn the key differences between FLoC (Google’s version of iOS privacy updates) and Topics and how to start experimenting in the Topics section of Google ads.
Why You Shouldn’t Panic About Google's New Changes and How It Can Actually Improve Your Campaigns
8 eCommerce Insights for 2022
March 2020 drove an unprecedented boom in e-commerce and two years later,it’s still on the rise. Sustain the momentum for your business and keep on the cutting edge with these insights.
Instagram Story Ads 101
400 million people use Instagram Stories every day, and one-third of the most-viewed Stories are from brands and businesses. In addition, the cost per conversion tends to be lower on Stories compared to ads IG on the feed.
Learn How To Make Story Ads that Convert
5 Facebook Ad Trends for 2022
With the lessons learned in 2021 still fresh in our minds, let's take a look at which trends will continue to be essential for Facebook marketers in 2022.
Facebook Ad Trends Marketers Need To Know This Year
Buy Now, Pay Later to Reach $100 Billion
BNPL is continuing to rise and is becoming more and more relevant in the eCommerce space. Read for an industry overview, how it affects the customer experience and what the future of BNPY looks like.
Buy Now, Pay Later: The “New” Payments Trend
How much can you trust recommendations in Google Ads?
Learn what to do for different types of recommendations in Google Ads and how helpful these recommendations really are for advertisers.
If you want to get ahead with your eComm marketing and accelerate your business growth, book a call with us. Email hello@webtopia.co to get started.
