eComm News Round-Up | Two Shopify launches, 2023 shopping trends & find new Facebook audiences | 29 July 22
Join our free eCommerce Roundtable! Shopify launches Circle Menu & YouTube partnership, Facebook’s new feed, find audiences post-iOS 15 and Google Ads Rolls Out Asset Library.
eComm News Round-Up | DM direct sales, TikTok SEO and Google Ads made easy | 22 July 22
Instagram launches Creator Marketplace and direct DM sales, TikTok is a search engine and you can now use Google’s ‘Ads Creative Studio’ Tool.
eComm News Round-Up | A Euro Facebook ban, 6 types of creative to test & eComm sales rising | 15 July 22
Wil Facebook be banned in Europe?, try these 6 types of creative, Pinterest shopping and eCommerce Sales To Exceed $1 Trillion.
Increase your eCommerce store sales with these 4 changes
Increase your eComm revenue with these four key takeaways from the latest Adobe Commerce Report.
eComm News Round-Up | Fix ad performance, Google's organic advertising & write copy that sells | 8 July 22
Instagram is changing, TikTok is testing Shops, Google explains organic advertising and fix your Facebook ads with copy that sells!
eComm News Round-Up | New monetisation tools, fix your Facebook ads & Shopify's product drop | 1 July 22
Many of the platforms have announced new tools to make marketing and making money easier for businesses and advertising.
eComm News Round-Up | Growing a ROAS to 5.2x, Facebook's algorithm is changing & livestream shopping | 24 June 22
How we grew a fashion brand to 5.2x ROAS, TV and livestream ads, Facebook wants a TikTok algorithm and lessons on building a cool brand.
3 Tips To Get Your eCommerce Ad Costs Down
If your ad performance seems a little less effective than usual - you are not alone! Here’s 3 tips for bringing your ad costs down.
eComm News Round-Up | eCommerce turnrounds, 'Product Drops' from Twitter and email lists that drive sales | 17 June 22
How to turn around an eComm store in distress, BTC subscriptions, Twitter launches ‘product drops’ and how to build an email list that drives sales.
eComm News Round-Up | Launching, acquiring and growing in eCommerce | 10 June 22
The top eCommerce news this week! Apple, Etsy, Pinterest and Meta have all made big announcements this week + reduce your abandon cart rates asap.
eComm News Round-Up | Google Marketing, TikTok and... Victoria's Secret | 3 June 22
Google Marketing Live, TikTok’s eCommerce developments, Instagram influencer marketing campaigns and Victoria’s secret online marketplace
Facebook Ad Creative That’s Getting Results Right Now
What Facebook ad creative is working right now? And how do you test it? Here’s a quick guide from the Webtopia team.
Ecomm News Round Up | Big News in Google Ads and Paid Search | 27 May 22
There’s been a flurry of news and tools around SEO, Google and PPC. Meta has also made a big announcement about business messaging on WhatsApp, Messenger and IG DMs.
Ecomm News Round Up | Shopify audiences, PPC + SEO for start-ups & social shopping | 20 May 22
Webtopia’s eCommerce Industry News - Learn marketing psychology for paid social, get Shopify’s new audience tool, download the 2022 Marketing Industry Report and get better ad assets for your creative.
Ecomm News Round Up | The Shopify Roller Coaster, Facebook Bid Strategies and Snapchat ads 101 | 13 May 22
It’s been rocky seas for big eCommerce brands this month with Amazon, Shopify and Etsy all seeing their revenue fall in Q1. There’s still plenty of opportunities and new platforms to try too…
Ecomm News Round-Up | The Future of Ads | 6 May 22
The next generation of ads you need to know about. Which platforms are growing, which ones are struggling and a new player to the market.
Ecomm News Round-Up | Beat the iOS changes, virtual reality eCommerce & Elon bought Twitter | 29 April 22
The latest on Twitter, beat the iOS changes with this tech stack and Amazon brings the Metaverse to eCommerce.
The Surprising Reason You’re Not Winning The Meta Ad Auction
A juicy Facebook ads breakdown. Let’s talk about ad auctions and how you can “win” them. Hint - winning might not be the right goal…
Ecomm News Round-Up | Making £500k on organic TikTok, micro-conversions & SEO optimisation | 22 April 22
Well the news is certainly blowing up about Elon Musk and Twitter. We’ve got the latest (as of yesterday) plus we dive into micro-conversions, SEO tools and the latest good news from Google on selling fashion.
Ecomm News Round-Up | Bundle Like A Pro, Live-Stream Commerce & Ad Copywriting | 14 April 22
Your top eComm stories this week. Is live-stream commerce coming to TikTok? Learn to write compelling ad copy and tell stories in your marketing, and Meta gets meta…